Analytics
Media and social media metrics, competitor pages and custom dashboardsThe "Analytics" Section
The "Analytics" Section: Tabs, Filters, Period and Main Actions
How the LOOQME analytics page works: tabs, filters, period, PDF download, link sharing, chart menus, data grouping and jumping to mentions.
"General Analytics": What Each Chart Shows
An explanation of all charts on the "General Analytics" tab: mentions, audience, sentiment, role, dynamics, Share of Voice, source types, Top 10 mentions and sources, popular words.
"Social Media Analytics": Metrics, NSR and Charts
What the "Social Media Analytics" tab shows: number of mentions and authors, engagement, dynamics, NSR (how it is calculated and how to read it), Share of Voice, top authors, comments and publication places.
"Media Analytics" and the MV, MFI and MQ Indices
What the "Media Analytics" tab shows: outlet audience, sentiment and role, media levels, regions, plus an explanation of the MV, MFI and MQ media performance indices.
The "Images" Tab: Visual Content Analysis
What the "Images" tab in LOOQME analytics shows: image overview, authors, insights, filters by brands and objects in images.
"Pages": How to Add Social Media Pages and Competitors for Monitoring
How to track your own pages and competitors' pages on Facebook, Instagram, Telegram, TikTok, YouTube and X: adding a page, collecting history, competitor groups, limits.
"Pages": Detailed Analytics, Competitor Comparison and Publication Calendar
How to view followers, engagement rate, views and reactions of tracked pages, compare your pages with competitors and use the publication calendar.
Custom Dashboards
Custom Analytics Pages: Templates, Chart Library and Builder
How to create a custom analytics page from a template, add ready-made charts from the library, build a chart in the builder, rename or delete a page.
Social Media Pages and Competitors